video converters and encoders and players

Converter
Freeware
Freemake converters

Handbrake 

Megui

Format Factory
 Xmedia Recode

 $$$$$$$$WARE
ImTOO Video Converter Ultimate
Aiseesoft Total Video Converter  
Any Video Converter
Bigasoft Total Video Converter 
Xilisoft HD Video Converter 

Wondershare Video Converter

Players
Freeware
all in a list 
Vlc Media Player 

Media Player Classic - Home Cinema

 

Must comment below for more converters and playres